iPhone 4 goes live on Vodafone in the UK - PJ Media supports launch on 3 key online channels.
"In the first hour the Upgrades Channel took more than 700 orders without a hitch", Ozkan Mustafa, Head of Technology succinctly sums up the success of the launch.
At 6am this morning the iPhone 4 went live on the 3 Vodafone UK online channels serviced by PJ media. The 3 channels involved are the online business store, online upgrades and retail which PJ Media have been managing for Vodafone UK over the past 4 years.
In the 2 weeks leading up to the launch PJ Media had to respond quickly to the customer's changing requirements as their business teams juggled their online proposition daily to ensure they had a competitive package to launch with. This morning in the first hour more than 700 orders were taken on Upgrades, the strongest channel in the first 40 minutes. Testament to the scalability of our evo platform; tweaks to infrastructure and configuration and detailed performance testing were necessary to ensure the system could take the strain of such a prominent campaign as the launch of the iPhone 4.
"Superb organisation from PMO and sheer dedication from the technical team meant we were able to continue working up to 5 hours before launch to give the customer exactly what they wanted. PJ Media thrives on the thrill of being involved in major launches such as this; it's PJ Media at its best! ", David McLean, Head of Operations praises the success of the teams involved in the iPhone 4 launch.
PJ Media also congratulates its sister company DataSelect Ltd (http://www.dataselect.co.uk/) for their invaluable contribution to the timing of the launch, and who are fulfilling the orders taken on these systems.
On Upgrades - https://upgrades.vodafone.co.uk
On Business Store - http://www.vodafonebusinessshop.co.uk